Health & wellness
Digital marketing for health and wellness brands that people trust.
We plan and run the full marketing system for clinics, studios and wellness brands in the UK and Canada: a site where booking is easy, local search that brings in the right clients, and email that keeps them coming back.
- Sector
- Health & wellness
- Markets
- United Kingdom, Canada
- Focus
- Booking, local search, email, trust
01 — What's different
People choosing a physio, a dentist or a yoga studio are trusting you with their body. They look for qualifications, real photos of the people who'll treat them, honest prices and reviews from people like them. Stock photos of smiling strangers undo all of that in a second.
Most of your new clients find you through local search, often with a problem rather than a treatment name: 'lower back pain', 'postnatal pilates', 'emergency dentist'. Pages written around those problems, and a well-kept Google Business Profile, bring in the bookings. The website is one part of that; search, reviews and email do the rest.
Health claims are regulated. In the UK the ASA and CAP Code, and in Canada the Competition Act and provincial colleges, limit what you can promise. We write marketing that's persuasive without making claims you can't stand behind.
02 — Who we work with
Clinics and practitioners
Physiotherapists, osteopaths, dentists and private clinics where trust comes before booking.
- Practitioner profiles
- Condition pages
- Online booking
- Clear fees
Studios and classes
Yoga, pilates and fitness studios that sell memberships and fill timetables.
- Live timetables
- Class packs and memberships
- Intro offers
Wellness and supplement brands
Products sold online, where claims are scrutinised and repeat orders make the business.
- Compliant product copy
- Subscriptions
- Ingredient transparency
Care, close up
Treatment room 
Studio 
Clinic 
Supplements
03 — Services that matter most
SEO
Problem-led local pages and a Google Business Profile that brings in the right clients.
Web Design
Pages built around the questions people ask before they book.
UX and Product Design
Booking flows that work on a phone, first time.
Content and Email Marketing
Follow-ups, rebooking reminders and seasonal offers that keep clients coming back.
PPC and Paid Ads
Local search ads for the days and areas where bookings are most likely.
06 — FAQ
Local search and a complete Google Business Profile, a site with honest prices and easy booking, reviews, and email for follow-ups and rebooking. Paid search helps fill gaps in the diary.
The one your team will actually use and your clients find easy. We compare options against your calendar, payments and reminders, and connect it to your website and tracking.
We write in line with the ASA and CAP Code in the UK and the Competition Act and provincial college rules in Canada, avoiding promises you can't prove. Your regulator's guidance always comes first.
Complete your Google Business Profile, build pages for the problems and areas you serve, ask happy clients for reviews, and make booking one tap away.
Yes, with secure forms and clear consent, set up around UK GDPR or PIPEDA depending on where you operate.
Yes. We build stores and run the marketing, writing about the website and the brand rather than making health claims for the product.