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Case study

Sense Naturals' new website is built around a daily cup.

A new Shopify store for Sense Naturals and its Ayurvedic blend, Balance, with bundles, subscription and reviews throughout.

Desktop — scrolling the homepage
Client
Sense Naturals
Platform
Shopify
Live site
Launching soon

01 — Overview

Sense Naturals makes Balance, an Ayurvedic drink blend, and sells it online. The new Shopify store, launching soon, is built around the daily ritual: the tin, the cup and the people who drink it.

  • Ingredient cards for cinnamon, matcha and cacao, on a phone
    Mobile — ingredients
  • Guarantee section with Balance tins, on a phone
    Mobile — guarantee
  • Founder video and the story of the formula, on a phone
    Mobile — the story
  • Ingredient cards for cinnamon, matcha and cacao, on a phone
    Mobile — ingredients
  • Guarantee section with Balance tins, on a phone
    Mobile — guarantee
  • Founder video and the story of the formula, on a phone
    Mobile — the story

Inside the build

  1. Morning light, warm colour

    Sunlit product photography and amber tones set the mood of a morning cup from the first screen.

    Hero with tea being poured beside the Balance tin and a 30-day trial button
    Homepage — the perfect cup
    Hero with the Balance tin and a cup of tea, a star rating and a call to action
    Homepage — hero
  2. Choose your bundle

    Bundle cards show servings, the cost per serving and a subscribe or one-time toggle, on the homepage and the product page.

    Three bundle cards with servings, price per serving, a subscribe toggle and add to cart
    Bundles — subscribe or one-time
    Product page with a photo gallery and a bundle and purchase plan selector
    Product page — choose your bundle
  3. A guarantee, in plain words

    A dedicated section states the guarantee with the tins front and centre.

    Guarantee section with three Balance tins on a cream gradient
    Guarantee
  4. The people behind the cup

    A contact page pairs a photo of the founders with a simple message form.

    Contact page with a photo of the founders and a message form
    Contact
Sense Naturals: the Balance tin with tea, honey and lemon in morning light