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ADOV
A shirt wrapped in paper for an order

Shopify and Ecommerce

Shopify development and ecommerce marketing for stores that sell on repeat.

We design and build Shopify stores, then run the marketing that fills them: search, ads, social, email and a loyalty system that turns one-time buyers into repeat customers.

Service
Shopify and ecommerce
Markets
United Kingdom, Canada
Platform
Shopify, Shopify Plus

01 — Sound familiar?

Many brands get visitors but few orders, rely on too many apps that slow the store down, or watch customers buy once and disappear. A store is only one part of the answer. The rest is the marketing that brings shoppers in and the retention work that keeps them coming back.

We treat your store as the centre of your marketing, with each channel feeding it and each sale feeding the next campaign.

  1. Plenty of visits, not enough orders

    People browse, add to basket and leave. You're paying for traffic that doesn't convert.

  2. The store is held together with apps

    Every feature is another app and another monthly fee, and the store gets slower each time.

  3. Customers buy once and disappear

    There's no reorder reminder, no reward for coming back and no reason to buy again.

02 — What's included

  • Store strategy

    Range, navigation and key shopper journeys, agreed before design.

  • Custom theme

    Built for your products, fast and accessible, with as few apps as possible.

  • Shopping features

    Subscriptions, bundles and gift options where they suit the range.

  • Migration

    Products, customers, orders and URLs moved from an existing platform, with redirects mapped.

  • UK and Canadian selling

    Local currency, shipping, VAT, GST and HST, and duties shown before checkout.

  • Email and retention flows

    Abandoned basket, welcome, post-purchase and back-in-stock emails.

  • Win Your Money Back

    Our loyalty system that rewards customers who buy, share and review, with store credit that brings them back.

  • Reporting

    GA4 ecommerce tracking and monthly conversion and revenue reporting.

03 — How we build

  1. A product shot of high-heeled shoes

    Product and range

    We work through the product data, image requirements and variants shoppers need.

  2. Florists checking orders on a computer

    Store build

    A custom Shopify theme, with your team trained to edit collections and pages.

  3. Cardboard boxes stacked on a wooden floor

    Checkout and shipping

    Delivery, duties and returns set up in advance.

  4. Picking up delivery boxes from a doorstep

    Launch and retention

    Email flows, reviews and loyalty go live to encourage repeat orders from the first day.

04 — Who it's for

Brands selling products online that want more orders from the same traffic, a store that's easy to run, and a clear plan to keep customers buying.

A shop app on a phone screen
On the phone
Picking up delivery boxes from a doorstep
On the doorstep

08 — FAQ

Stores start from £1,500 (CAD $2,000). The final price depends on product count, custom features and migration needs. Final cost is confirmed in your proposal after a discovery call.

A typical build takes 4–6 weeks. Migrations and large catalogues take longer, mainly because of product data.

Shopify suits most brands selling direct. WooCommerce suits WordPress users with a developer. We'll recommend the right option after discovery.

Yes. Shopify Markets handles local currency, pricing and shipping, with taxes and duties set for each market. Online sales make up 27.5% of all retail sales in Great Britain, and retail e-commerce made up 6.8% of total retail trade in Canada in May 2026.

It's our loyalty system for Shopify stores. Customers who buy, share and review earn store credit that brings them back for the next order.

Yes. We move products, customers, orders and URLs, map redirects so search value carries over, and test checkout before the switch.

Your store should bring in customers and keep them.